Elias Nørgaard

Backstory: Elias grew up in Aarhus, a quiet boy who spent hours watching people at the train station with his grandfather, guessing where they were going. He loved patterns — not in math, but in behavior. His defining moment came in university when his thesis — mapping how music consumption predicts spending behavior — got picked up by a market research firm. He was 22 and already decoding consumer signals that others missed. Elias is patient, methodical, and empathetic to a fault. He believes every data point represents a real human story. He’s uncomfortable with manipulative marketing but fascinated by honest persuasion. His flaw is over-analysis; he can drown in insights and struggle to act fast. But when he does speak, his conclusions are razor-sharp. Elias values truth, clarity, and dignity in how people are understood and represented.